Zagreb County Tourist Board

Cluster Central Croatia is participating in f.re.e Munich - Bavaria's most prominent tourist fair

Are you ready to embark on a journey of discovery? Look no further than f.re.e - Bavaria's most prominent international tourism fair, now in Munich! This year's partner country is the beautiful and enchanting Croatia. From now until February 26, 2023, you'll have the chance to explore the best of what the world offers. Join us and around 120,000 other visitors in this celebration of culture, adventure, and unforgettable experiences!

Apart from the Croatian Tourist Board, the primary exhibitor, other Croatian co-exhibitors such as hotels, agencies, transport companies, and tourist boards are showcasing their offerings. The Central Croatia Cluster's regional tourist boards also present their tourist attractions.

The Central Croatia cluster, which brings together the tourist boards of seven continental counties, plans to strengthen cooperation and tourist promotion of this part of Croatia and tourist products/services on the market, as well as branding, through these and other targeted presentations and joint performances. It includes Međimurje, Varaždin, Krapina-Zagorje, Bjelovar-Bilogorje, Sisak-Moslavina, Zagreb and Koprivnica-Križevac counties.

According to the director of the Zagreb County Tourist Board, Ivana Alilović, the recent entry of the Republic of Croatia into Schengen has brought the market of Bavaria closer to the county. The county has a long-standing tradition of hosting German tourists, the most numerous visitors. The initial days of the fair saw a significant interest in the destination.

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